Fortnite’s latest virtual event is a simple — yet important — art gallery

Yesterday on my lunch break, I spent about 15 minutes wandering the halls of the Serpentine gallery, looking at the “New Fiction” exhibition from pop artist Brian Donnelly, better known by his alias Kaws. There were all kinds of statues of his iconic “Companion” character — you may recognize its Mickey Mouse-like face from copious … Read more

TIME Studios Presents ‘March Through Time’ in Fortnite

‘March Through Time,’ a year-long educational event in Fortnite Creative inspired by TIME Studios’ groundbreaking experiential project ‘The March,’ will be available to millions of Fortnite players around the world on August 26, 2021 (New York, NY, Aug. 26, 2021) — TIME Studios, the Emmy Award®-winning television, film and immersive division of TIME, in collaboration … Read more

‘Who’s to say it’s not real?’ Street artist Kaws on creating Fortnite’s first exhibition | street art

For Brian Donnelly – known as Kaws since his graffiti beginnings in 1990s New York – art has always been a communication tool. From street art to vast public commissions, he says, “it’s a chance to create a dialogue”. His desire to bring art to the masses is partly why his work spans collectable toys … Read more

Coke’s new ‘Pixel’ flavor first appeared in Fortnite

“Coca-Cola Zero Sugar Byte makes the intangible taste of the tangible pixel,” Oana Vlad, senior director of strategy at Coca-Cola, told CNN Business in an email. “Byte” is the second flavor to emerge from the company’s Coca-Cola Creations division focused on digital experiences. It’s fitting, then, that customers’ first glimpse of the pixel-inspired beverage wasn’t … Read more